We’re thrilled to announce that Spaarkly, a leader in augmented reality (AR) technology within the eyewear industry, will be showcasing ARShades innovative solutions at the prestigious MIDO 2024 in Milan – Mostra Internazionale di Ottica, Optometria e Oftalmologia. This event, taking place from February 3rd to 5th, 2024, is a globally recognised platform for the optical, optometry, and ophthalmology sectors, drawing industry professionals from around the world.
MIDO 2024: A Global Stage for Optical Innovation
MIDO stands as a beacon of innovation and trendsetting in the eyewear industry. Held in Milan, Italy, it’s not just an exhibition but a crucial networking hub where ideas, designs, and technological advancements converge. This makes it the perfect stage for Spaarkly to present its AR 3D solutions for eyewear.
ARShades’ Exciting Presence at MIDO 2024 Thanks to ICE
We are honored to have been invited by the ICE (Trade and Investment Italian Agency) to participate as one of the three most innovative and exciting Italian startups in the eyewear industry this year. We are immensely proud to represent the pinnacle of innovation in Italy’s eyewear industry. This selection underscores the significant strides we’ve made in digital solutions for eyewear lately. Their ability to identify and support a digital-forward company like Spaarkly truly reflects their dedication to promoting cutting-edge technology on a global stage.
At Pavilion 6 – Booth ITA1, we look forward to demonstrating our augmented reality solutions, grateful for the chance to contribute to the rich tapestry of Italian ingenuity and creativity in the eyewear industry.
Partnership with Safilo: A Step Towards Innovative Retail
Furthermore, Safilo has kindly extended an invitation to Spaarkly to present our Virtual Try-On (VTO) technologies, including the bespoke Safilo VTO, at their MIDO’s premises. They have provided us with a dedicated, elegantly designed area within their glamorous space. Here, participants will have the opportunity to explore and virtually try on an extensive collection of outstanding digital eyewear from renowned brands such as Carrera, Polaroid, and Boss. This showcase is a testament to the innovative solutions that Safilo is embracing through its collaboration with ARShades and Spaarkly.
Experience Spaarkly’s Omnichannel and In-Shop Solutions
MIDO 2024 will be a groundbreaking event for us as we unveil our Omnichannel Solution, a continuity solution seamlessly working natively with web browsers, Android, and iOS devices.
For the first time, participants and exhibitors can test our ARShades Mirror – an innovative In-Shop Virtual Try-On Solution and Digital Signage. This out-of-the-box solution allows displaying 3D glasses catalogues and offers customers a unique virtual try-on experience and other custom digital features.
Special Offer: Mido 24 Special
To celebrate our participation in MIDO 2024, we will offer a fantastic opportunity to eyewear exhibitors in Milan: the Mido 24 Special Offer.
Until February 15th, 2024, 10 MIDO exhibitors will get a chance to trial our ARShades Smart license for free for 3 months. This exclusive deal comes with no obligations and also includes the creation of five 3D models of glasses with two colour variations each at no additional cost.
Visit Us at MIDO!
Don’t miss this chance to step into the future of eyewear retail and experience the power of AR technology firsthand. We invite all MIDO 2024 participants to visit our booth at Pavilion 6 – Booth ITA1 and the Safilo VTO corner at Pavilion 1 – Booth N32 T23 T31.
Come, discover how Spaarkly is changing the eyewear industry with our innovative AR solutions! Join us at MIDO 2024 and be part of this incredible journey in eyewear innovation! 🕶️
